A Call to Action!

Nobody really enjoys the pressure of deadlines and high expectations, but these unpopular pressure chambers can be beneficial. Think about this… if you have two weeks to complete a project, no sweat! You’ll finish it in somewhere between twelve and fourteen days, and pat yourself on the back.

On the other hand, if you’re given the same project to be completed in one week… yeah, you sweat, fret, and stew, but somehow you manage to put the finishing touches on it just in time.

Hey, it’s our nature to expand the time it takes to do a job to match the time available to complete it. That’s why a good business leader has to be ready to push! Why allow the company to waste a week on a project that can be completed in two days… with a little incentive.

Don’t get me wrong, I’m not insinuating that your employees need to be slave-driven, but a few well-intended, inspiring nudges might benefit your company. You can use deadlines and expectations to kick things into high gear.

Peters and Waterman write in their books “In Search of Excellence” and “Passion for Excellence” about a “bias for action.” They believe that many businesses mosey along as though time were not a factor in success. What about your business? Has it fallen prey to one of Murphy’s Laws… everything takes longer and costs more than projected?

Challenge yourself and your employees to kick it into high gear! The next time someone has a grand idea… see how quickly you can put the idea into action.

In the meantime, you can look forward to our next email… managing profit.

Dedicated To Your Further Success.

All the best,

Allyn Cutts

PS To contact me via email, Click Here

About the Author

Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers.

Allyn consults personally with clients to design and deliver offline and online direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at http://AmazingMarketingStrategy.com or you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays

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