Snub Saks and Win!
Snub Saks and Win!
Are there times when you can turn your nose up at top-notch business’s marketing methods and win? You bet! Snubbing Saks might get you a few raised eyebrows, but it’ll put money in your pocket. Here’s why…
We all know that anything you pick up at Saks is probably going to cost an arm and a leg. Nothing worthwhile in life is free, right? Wrong! That’s where we jump off the Saks bandwagon if we’re going to be successful marketers.
Let’s face it. F.R.E.E is a language we all understand. The trouble is that too many businesses don’t have the courage to give anything away. The immediate cost frightens most of us into making ourselves out to be cheapskates. You know what I’m talking about… the freebies that really aren’t fre.e or are so worthless we HAVE to give them away to get rid of them.
What would happen if you owned a restaurant and got up the courage to give away 1,000 of your best lunches? Ouch, you can probably kiss $5000 goodbye in a hurry! But think of it this way. If 100 of those free lunches recipients became loyal patrons… yeah, you’d make up the $5000 investment in a hurry.
It doesn’t take long for advertising campaigns to add up to 5K… and no one in the audience actually gets a literal taste of your product. Freebies, real bona fide freebies, are the best way to give prospects a real taste of your product and service in a way words can never describe.
Stay tuned for “The Big 4” promotional techniques.
Dedicated To Your Further Success.
All the best,
Allyn Cutts
PS To contact me via email, Click Here
About the Author
Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers.
Allyn consults personally with clients to design and deliver offline and online direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at http://AmazingMarketingStrategy.com or you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays
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