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Friday Update | August 03, 2006

August 5th, 2006

1) Tele-Conference next Tuesday, that’s a must…

  • When: Tuesday, August 8th
  • Time: 8 PM EST, 7 PM CST
  • Phone Number: 218.548.1125
  • Conference ID: 85615#

I’m going to have Jane Marks & Phil Basten, of FAD on the phone and we are going to be discussing the benefits of MyLinkMachine & FAD (their advertising network).

2) With all the changes and shake ups going on at Google, I found a great case study article by Brad Geddes that’s a MUST read.

Click Here To Read The Google Case Study

3) Special “gift” coupon for MyLinkMachine.com. It’s worth over $119 annually to you.

Your Gift Coupon: 8AB230B5AF

Coupon is valid until: August 15, 2006.

All the Best,

Allyn Cutts

PS To contact me via email, Click Here

About the Author

Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers.

Allyn consults personally with clients to design and deliver offline and online direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at http://www.AmazingMarketingStrategy.com or you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays

You may reprint or distribute this article as long as you leave the content and the resource box at the end intact.

Google: Behind the Screen

July 28th, 2006

Google: Behind the Screen

As I said before, there have been a few changes going around at Google, changes that could impact ANYONE… whether you use Adsense, Adwords, Gmail, Google Earth, Google Book Search, Google Calendar, or any of their services.

I use Google a LOT! And, I use a LOT of their services, probably like many of you. But as an individual, a business owner, an entrepreneur - I’m not a fan of LARGE monopoly type businesses, of ANY type. Anyway…

Something that has happened recently is, Google is now looking at advertisers landing pages, and deciding whether or not the “user experience” is worthy of a visitor.

So, if you happen to have a subscription form on that landing page and you’re trying to get newsletter signups, whether it be a “squeeze page” technique or just a content page that’s asking for subscribers, your ad listing or cost per click ‘COULD’ be affected.

Now, I’m not saying that I’m going to stop using Google, or their services… nor should you. I just think that we should ‘THINK’ more sometimes before we hand over the keys to the kingdom to anyone… big business or government.

I do LOVE the Internet, and this is a very good example why…

I have just finished watching a video documentary on Google. The video is only about 46 minutes 58 seconds long, AND it’s VERY GOOD, but this could have very easily been a one an a half to two hour documentary if it were on TV.

To watch, the Google: Behind The Screen Video, click here.

You will, or at least you should, want to watch it.

Grab a pen and paper because there’s lots of little things you will learn about Google, how they view things, and where they are headed with their view of how the Internet should be (which may not match up with what you would like it to be)… and you’ll learn exactly what business Google is really in.

To watch, the Google: Behind The Screen Video, click here.

Leave me your comments, I’m curious what you think, after you have watched the video.


Copyright 2006 Cutts Group, llc ©
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